中国白酒高速成长的价值及要素（The value and factors of Chinese liquor growing at a high speed）.docVIP

中国白酒高速成长的价值及要素（The value and factors of Chinese liquor growing at a high speed） The liquor is in China with long history and unique brewing process of traditional industry, it is the crystallization of Chinese people are industrious and wise. From the point of view, the liquor is a beverage brewing food, is intuitive, the image is based on the quality as a guarantee. But the social significance, the value of liquor more reflected in the brand culture and spiritual level, so the liquor is not purely material products, a kind of spiritual and cultural products personalized but has many aspects, multi-level and multi connotations. This is the liquor in speaking mood but Wine speak, speak about passion but beer, but about fashion wine case, but can still maintain a strong momentum of development of the important reasons. Three you cant ignore the important value and significance of liquor industry. 1, the ecological value of brewing. Wine liquor is the worlds only pure grain solid-state fermentation brewing, brewing and for ecological understanding and application level is much higher than other types of wine. Brewing koji liquor technology has rich scientific connotation, the process of epistemology and methodology also reflects Chinas traditional ecological culture. For example, make full use of the unique natural and geographical environment, water and climate, the pits and crop seeds, husk, straw and so on, because of different seasons to adjust process parameters, after several years of brewing, the enrichment of microorganisms in nature, and built up a mysterious micro biological and ecological system, the whole process of wine consumption low, small pollution, artificial processing method of the most economical, embodies a kind of heaven natural ecological view. 2, historical and cultural heritage value. Wine culture is an important part of Chinese traditional culture, for thousands of years of history, many ancient wine literature, such as Minshu, Heavenly Creat