传统企业如何运作会务营销（How traditional enterprises operate marketing）.docVIP

传统企业如何运作会务营销（How traditional enterprises operate marketing） In the actual operation, traditional enterprises often use certain aspects of marketing, for example, in sales promotion. Recently, I am often asked about the transformation and innovation of business marketing, the combination of the traditional enterprise operation model and the conference marketing model. Then, how should the traditional enterprise use the marketing model? In fact, business marketing to traditional enterprises, there is indeed a great advantage, the key is how to make the business marketing advantage to play a greater energy in the traditional enterprise operation, can maintain the traditional operation advantages, and can play the effect of 1+12. So, what should the traditional enterprises do in the use of conference marketing? Traditional enterprises should grasp the principles of using business marketing. First, distinguish between primary and secondary. We know that the traditional channel operation is mainly the final sales reached a product through the terminal sales, and service marketing is a benefit exchange reached through a direct sales, because without middlemen in business marketing, will sell directly to the consumer, so the traditional channel to the dealers profit on the logical into direct economic income of enterprises, that is to expand a part of source of income, then there is a problem of profit distribution, as operators of traditional channels, it is best not to make a small profit this point to confuse, one should pay attention to our major income is from where the distinction between primary and secondary open relationship, let the business marketing and traditional channels combined must consider that what is the main method of enterprise sales in the future? Because of small and big loss, really is not worth the candle. The author believes that the conference marketing form just in order to improve the visibility of products and effective promotion, use in the