跨国企业管理模式面临转型（Transnational enterprise management mode faces transformation）.docVIP

跨国企业管理模式面临转型（Transnational enterprise management mode faces transformation） Facing the transformation of management model of Multinational Enterprises Throughout the history of multinationals, whether it is far back in 2000 BC, the Assyrian trade network, or goes back only to the middle of nineteenth Century the birth of modern cross-border joint-stock company, this company has been very successful. However, the former chief executive of IBM Peng Mingsheng (Sam Palmisano) believes that life was about to end multinationals. Center of the radiation pattern of multinational companies will be globally integrated enterprise (GIE) model, which will take off the identity of the country, relying on the international supply chain and support functions, from the most reasonable place to provide services to customers. GIE company will be more efficient, more innovative and more flexible. But in order to complete this transition, we must take an unfamiliar work and management of multinational companies, changing the country culture ingrained, while those newer, more flexible, along with the globalization from scratch and build up the enterprises competition with them. PHILPS (Philips) and ABB failure also plagued the concept of GIE, the two companies in 1990s had changed from command and control management to matrix management. Since Peng Mingsheng first proposed the concept of GIE in 2006, the economy developed gradually to a standstill, resulting in the implementation of protectionist voices again. Emerging market growth is also slowing. But he said, the current environment actually increase the necessity of implementing such a structure, because companies and countries are looking for new methods of new growth and increase production efficiency. Peng Mingsheng has just released a reflection (Re-Think) of e-books, this book is a memoir, is a manifesto. At the same time, he also set up a global business center (Center for Global Enterprise), to spread the idea. This book cited