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The 10 Commandments for Building a Value (十诫为构建一个值)
Selling Consulting Services Report
A RainT Special Report
By Mike Schultz
The 10 Commandments for
Building a Value Proposition
that Sells
1
The 10 Commandments for Building a Value
Proposition that Sells
One of the biggest problems that consultants have is articulating the value of what
they do, especially to prospects they’ve never met before. After all…
Your services are complex and difficult to describe—it’s impossible to pare So how do you craft a
down all that you do into a 60-second elevator pitch powerful value
proposition that sells?
Your solutions are customized to each client’s particular situation and needs
In this ebook, I will reveal
You help your clients in a broad range of areas so it’s difficult to know what the 10 commandments of
will resonate with the person sitting across the table how to build a value
proposition that opens
It’s easy to talk about what you do, but it can be difficult to quantify the doors, wins you new clients,
impact and helps you achieve
premium pricing.
You view (or perceive that buyer
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