2012 textile market trends analysis（2012年纺织市场趋势分析）.docVIP

2012 textile market trends analysis 2011 in the past, the textile industry through positive adjustment of product structure, take the initiative to expand market channels focused on creating the advantage of brand and improve the level of technology, management and marketing, the first half of the operating quality continued to improve, upgrade and initial results of which, above-scale textile enterprises totaled nearly 80 billion yuan of industrial output value, an increase of 23.4%, the main business income of 78 billion yuan, an increase of 27.1 percent, export delivery value of 21.6 billion yuan, an increase of 27.5%, a profit of 3.8 billion yuan, up an increase of 38.1%, profit margin of 4.9%. According to Commerce Department released the “12th Five-Year” e-business development guidance to 2015, China’s above-scale enterprises use e-commerce will reach 80% or more, the network is equivalent to nine percent of total retail sales of social consumer goods retail sales. Has potential for consumption growth market, has become increasingly favored by traditional enterprises, many enterprises have transformed the appearance of the major online retail platform for online and offline, amphibious, or an official flagship store, and authorized stores. According to the data show, November 11, 2011 On this day, GXG, camel clothing, Bo Yang Home Textiles 3 stores sales exceeded 40 million, Jack Jones, exceeded 30 million, B2C website shoes library, Anna Rich, true dimension Adams, Mercury textile 4 exceeded 20 million, a total of 497 stores sales exceeded a million. From the 2011 development of the textile market, the textile industry are increasingly developed into a high-tech modern industry .4 month, a home textile brand and 3M China Ltd. have signed a strategic cooperation agreement, the two sides agreed to focus on innovation “concerned about the life hand in hand with the theme, combined with the channel and brand of home textiles in China, the brand and 3M’s re