90 marketing may try to start from their parents（90年营销可能试图从他们的父母）.docVIP

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90 marketing may try to start from their parents（90年营销可能试图从他们的父母）.doc

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90 marketing may try to start from their parents（90年营销可能试图从他们的父母）

90 marketing may try to start from their parents 2013, the first truly 90 students gradually out of the ivory tower, entering the workplace, which means they will get rid of their parents economic backer, is gradually becoming a new labor and the main consumer market, according to China Internet Network Information Center (CNNIC published lt;lt; 2010 China’s online shopping market research report gt;gt; Show: In the middle of all online shoppers aged 18 to 24 accounted for approximately 34% of users, 42.4 percent of the 90 had at least one experience in online shopping, online shopping 90 After the average monthly consumption than non-online shoppers up 193 yuan. This generation of younger age groups in many respects they are mothers and fathers and grandparents are very different. In my opinion, a unique environment for the growth of this group formed with the previous generation of people who have different values #8203;#8203;and behavior, thus forming a unique pattern of consumption, so in this part of the crowd gradually show a huge potential consumer demand, Brands and marketing staff needs to be more attention is devoted to them, and touched their way through appropriate psychological. In this article, the author of the professional e-mail marketing service providers webpower marketing experience in China, reveals that after 90 a unique consumer groups, consumer psychology, and by way of example, revealing the surrounding relations, especially parents’ generation after 90 marketing impact. 90 after five unique consumer psychology 90 will no doubt become the main consumer of the new economic era, however, to get them to become your brand’s main consumer groups, but not so easy, because they are with any previous generation has essentially different. According webpower China region observational studies have shown, in order to reach 90 after this particular consumer groups, marketers must understand the following five after 90 unique consumer psychology: