打造执行力（Build execution）.docVIP

打造执行力（Build execution） I always find it difficult, because in the business world, people are confused, and in the research field, ideas are confused. Before people put Chinese to create a word, I was very surprised, because no matter the Chinese creation is the ideal, but thinking based on the need of the reality, do manufacturing remains to be strengthened on the occasion of the China enterprise, overnight the whole country are talking about Chinese creation, many enterprises are also high in Song Meng creation or, does not consider whether has created strength. I dont know if it violates the idea of the original intention of the presenter. Recently, I feel the pressure from the Chinese plight of home appliance industry in the most enterprise operation ability, the most competitive industry, a fundamental confusion: on the core technology of the problem, on the issue of the brand, the problem about globalization, Guan Yuqus problems and so on, it seems every problem can let the China household electrical appliance enterprises in trouble, more confused is the home appliance industry executives feel the pain of the reason is not able to think, think in this industry thinkers can not survive, in addition to the price war, sales, the industry has no strategy at all. If we need to solve these problems, in essence, it should be a bias for the strategic understanding, if from the classical definition of strategic sense strategy, strategic masters have stated very clearly, I prefer from the perspective of strategic understanding to explain. The process of strategic understanding can be described in the following manner: The strategy originated in a beautiful dream The location by this beautiful dream to introduce the strategy The strategic positioning based on the definition of core competence The core competence to define the core competence If this is to understand the strategy, we need a clear strategy is only in the starting point of the time is a kind of thought or id