analysis- china#39;s internet development and marketing of innovative（分析-中国# 39;年代互联网开发和营销的创新）.docVIP

Analysis: China#39;s Internet development and marketing of innovative Superiority 1, will help enterprises achieve cost advantages Enterprises can publish online information, product recommendations directly to consumers, can shorten the distribution chain, release of information anyone can freely access, you can broaden the scope of sales, but also saves the clerk ran out of business costs, thus reduce costs and make products with competitive prices. most are also visiting customers interested in such products, the audience accurately, avoiding the transmission of useless information. Additionally, network marketing without having to store rent costs, direct marketing, can greatly reduce operating costs. 2, is conducive to good communication between businesses and customers Businesses can collect customer feedback through a variety of ways for customers to participate in product design, development, production, so that the production truly customer-centric, all aspects to meet customer needs. Businesses can also set up hand to answer questions, help customers more comprehensive understanding of the product information, make communication more humane, personalized, but also increased the shipments of enterprise products. 3, more targeted ad delivery By providing free services, websites generally able to establish a complete database user, including the user’s geographical distribution, age, gender, income, hobbies, etc. These data can help advertisers analyze the market and consumers, according to the characteristics of the target audience advertising, there targeted for advertising, and site-directed delivery and tracking analysis based on user characteristics, you can make an objective and accurate advertising effectiveness evaluation. 4, the consumer’s decision-making autonomy and more convenient Now full of people living in the information society, whether it is newspapers, magazines, television, or radio are all full of advertising, s