analysis- china#39;s internet has become a sea outlet 2016（分析-中国# 39;互联网已经成为海出口2016）.docVIP

Analysis: China#39;s Internet has become a sea outlet 2016 (Research papers Download News) in 2016, Chinese Internet companies to the sea, by the previous individuality temptation, into a collective ‘Gold Rush’ campaign will change the pattern of global mobile Internet profoundly. But why this year is the most critical window period? And which feature this trend there? First, from the beginning 10 years ago, it has been China’s Internet companies began to expand overseas market in recent years, but has covered dozens of application classification, but the emergence of a cheetah CleanMaster, eggplant fast pass, more than to create a ‘wall flower wall outside sweet ‘success stories, but until 2015, both at sea and enterprise application / content size, or market coverage, Chinese Internet companies are not really sea scale. The reason is that, regardless of the political form, the rule of law, socio-cultural, linguistic environment, spending power, industrial base, or the user habits, overseas market conditions are very different from the Chinese market. This results in European and American countries popular applications, it is difficult ubiquitous in China, Chinese popular APP, overseas often difficult breaking. The Chinese market is large enough, the rapid growth of mobile Internet bonus, enough to support a large number of innovation and enterprise development. In contrast, overseas expansion is too difficult and complex, risk and reward is not proportional. So, for the vast majority of Internet start-ups, the international time is not yet ripe, there is no need to even go out. Second, but since 2015, the situation began to change, the conditions of the sea Internet companies have matured: 1, China’s domestic mobile Internet pattern gradually solidified, the competition has become the Red Sea. BAT and its holding / equity affiliates, have occupied more than 80% of the ecology, and take the absolute advantage of the flow of capital and i