analysis- from the points a hot look behind the operation（分析-从热背后的操作）.docVIP

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analysis- from the points a hot look behind the operation（分析-从热背后的操作）.doc

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analysis- from the points a hot look behind the operation（分析-从热背后的操作）

Analysis: From the points A hot look behind the operation Recently, the points A hot circle of friends, in only 20 minutes on the line A few days later, its founder Ji thirteen will be released in the circle of friends to get the line A amp; min A round of financing, the valuation of 100 million dollars. Many people on this APP has not fully launched, only 20 days on-line products, expressed surprise that the valuation of $ 100 million, in fact, do not have to, because this is the line and sub-valuation A common valuation points A and bred the row has been hard for more than a year. But just 20 days, divided answer visibility and influence will be exceeded in operation for more than a year in the row, which also showed strong explosive force of. Points A, row, value peace March to May index of Baidu A row is divided over the ‘A points’ by the knowledge and skills sharing platform ‘line’ Release. Therefore, before analyzing operating points A, we can first take a brief talk about the line, after all, points A lot of operating strategy and line the same strain. Line claiming to be a leading platform for sharing knowledge and skills, which provides expert one to one appointment service. Most products began to imitate airbnb, and for expert photos are all about professional photography community to take pictures. Overall, a large rise on the route, which laid the entire product tonality. On line operations and branding are doing well, such as Uber and cooperation, inviting Haiqing, Michelle Chen and other stars do monobasic about the activities of expert topics, and since the unit price is too high to meet with experts, but also by this line price subsidies to promote the single promotions. Brand promotion on board the two CCTV, than the mainstream media interview reports, SEO do more people catch on to know almost the campaign trail is also in place. In short, the line of products, operations and marketing are doing well, but the results are no