analysis- how to get from tactical to strategic and operational early users（分析u2014u2014如何从战术到战略和运营早期用户）.docVIP

Analysis: How to get from tactical to strategic and operational early users Free paper Download Center News: For all start-ups are certainly faced with the problem of how to get early users. Two days ago we invited to take the founder Meng Meng Yan Zhiping, product designers know almost Tao, founder weekend where Xiao Peng, Liu Yang same senior product manager, and NXET fruit, from the tactical to the strategic level, to discuss how acquisition and operation of these early users. Strategic level, learn to understand and operate value of early users. Product designers know almost Tao, from the strategic level to understand and explain the operational value of early users, the core point is that ‘word of mouth is the most effective community products cold start mode.’ Users want to get seeds, products for the community, we must answer the following three questions: 1) as a community, what is your user value 2) where your users 3) how the finished product closed loop??? As a community, what is the value of your users? Broadly speaking is the ‘content’ is user-generated stuff, such as Youtube is user feedback, suggestions, this is the value of the user input, is also part of this content. For example, user reviews, user participation in public editor, answered questions and did not like this very clear articles contributed into the system, but these systems so that the total value of your upgrade thing is the content. For other products, you can also think about what their content is, for example, your users interact with the content itself is not what you produce, the user to this place is that you do something together, organize activities together, these activities are not White sunspots form. Your user where? In fact, as the entrepreneur must do a better understanding of your seed user groups than others, you must know where the seeds of users living in downstream relations is how the whole event, activities where the boundaries between ea