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analysis- in-depth understanding train keywords(分析-深入了解列车关键字)
Analysis: In-depth Understanding train Keywords
Research papers Download News: any one thing long-term operation, you will find countless lives have traces of it, baby title optimization is particularly prominent. The title is based on the current optimization baby weight right to select the most appropriate keywords to get the most clicks and conversions, identify the proper scope of the baby, in this context strive TOP.1. So what is the right thing to optimize your keywords, today will further dissection at this point.
First, let’s look on Taobao train Keywords.
What is Keywords: set to store keywords (known as traffic channels), it can connect to train promotion shop baby show position. For example, a seller generalize men, can be extended in the train this baby to add the keyword ‘casual men’ as a keyword, if buyers search on Taobao Taobao ‘casual men’ or similar words, promote you can have plans for the train on placements in front of buyers.
Many people understand the word will think of Quality Score. But today is not to say the quality of the score, but the elaborate set of keywords and classification principles.
4 large type one word
These words can be roughly divided into hot search word, buyers accustomed to the word, the word combination of attributes accurate, high-quality combination.
1, the popular search terms is the core word, popular word. Such a word is characterized by large flow, show more, such as the moment M jacket, down jacket women down jacket and long sections, etc., these words competition is relatively large, relatively violent bid counterparts, especially in high-profit, according to the value of traffic to improve their booth.
2, buyers accustomed to the word: Usually customers based on their purchase intention to search elements word, these people know exactly what to buy their own baby, so the search is also more accurate, but also very high conversion, such as air purification It is no supplies, middle-ag
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