_创新者最优许可数量决策及信心指数调节作用.pdfVIP

DOI ：10.13195/j.cd.2013.05.116.duyf.012 第28 卷 第5 期 控 制 与 决 策 2013 年 5 月 Vol. 28 No. 5 Control and Decision May 2013 文章编号: 1001-0920 (2013) 05-0753-05 创新者最优许可数量决策与信心指数调节作用 杜义飞 ( 电子科技大学经济与管理学院，成都610054) 摘 要: 建立创新价值占有的Biform 博弈模型和设定创新者的信心指数, 讨论信心指数的调节作用如何影响创新者 最优偏好的许可数量选择及最大预期价值占有. 研究表明, 创新者价值的预期占有是关于其创新许可数量选择的分 段线性连续函数, 受信心指数的调节. 随着信心指数的增加, 创新者最优偏好的创新许可数量和最大预期的价值占有 都不断增加. 最后, 通过一个具体的案例验证了主要结论的正确性. 关键词: 创新者价值占有；互补性资产；信心指数；Biform 博弈 中图分类号: F276.4 ；F224.32 文献标志码: A Innovator’s optimal decision on licensing quantity and adjustment of confidence index DU Yi-fei (School of Management and Economics，University of Electronic Science and Technology of China ，Chengdu 610054，China ．E-mail ：duyf@uestc.edu.cn) Abstract: By establishing the Biform game model and setting the confidence index of innovators, the paper discusses how the moderating role of the confidence index affects the optimal quantity option of innovation licensing and the largest anticipation value of innovators. The research shows that the anticipation value appropriation of innovators is piecewise linear continuous function of the quantity choice of innovation licensing, which is moderated by the confidence index. With confidence index rising, the optimal-preference quantity of innovation permitting innovation and the largest anticipation value of innovators continue to rise. Finally, a specific example shows the correctness of main results of this paper.