中国文化软实力综合评价体系研究林丹.pdfVIP

314 大连理工大学学报( 社会科学版) Vol. 3 1, No. 4 20 1012 Journal of Dalian University of Technology (Social Sciences) Dec. 2 0 1 0 林 丹, 洪 晓楠 ( , 116024 ) : 进入新世纪, 文化软实力在综合国力竞争 的地位和作用越来越突出, 提高文化软实力有着迫切而深远的 重大意义要发挥 国文化软实力, 就要有效整合和开发 国丰富的文化软实力资源, 就需要对 国的文化软实力资源 进行调查统计和评估, 根据评估结果挖掘有吸引力影响力仿效力的文化软实力资源, 有的放矢地制定提高文化软实 力的政策和战略在建立文化软实力综合评价和分析模型时, 需要同时兼顾指标筛选的原则确立指标权重的原则定 性与定量相结合的原则等在此基础之上, 建立起文化软实力综合评价体系的理论模型, 将文化软实力分为文化凝聚 力文化吸引力文化创新力文化整合力和文化辐射力等五 个组成部分 : ; ; : G 122 : A : 1008-407X( 2010) 04-0065-05 Research on the Comprehensive ssessment System of Cultural Soft Power of China LINDan, HONGXiao-nan ( School of Humanities, Dalian University of Technology, Dalian 116024, hina ) bstract: In the new century, cultur al s ft p w er sh w s a m re pr minent p siti n and r le in the c mpetiti n f r c mprehensive nati nal p w er. Enhancement f cultural s ft p w er carries ur gent and far- reaching signif-i cance. T display the cultural s ft p wer f China, it is necessary t make an effective integrati n and devel p- ment f the rich res urces f China. s cultural s ft p w er, and the investigati n, survey and assessment. By mining attractive cultural s ft p w er res ur ces based n the assessment results, w e sh uld devel p purp seful p licies and strategies n the enhancement f cultur al s ft p w er. In the establishment f c mpr ehensive assess- ment system and analysis m del, w e sh uld c nsider the principles n index selecti n, w eights established, qualitative and quantitative research, etc. T he c mprehensive assessment system c nsists f five parts: cultural c hesi n, cultural attracti n, cultural inn vati n, culture bunching and cultural radiati n. Key words: China; cultural