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good soft article marketing tips that you have to know(好的软文营销技巧,你必须知道)
Good soft article marketing tips that you have to know
Free papers Download Center News: soft paper one followed by a hair, a no to customers? If you encounter the “unfair” treatment, it is necessary to look at this article. Before this year, I did not contact the marketing of soft paper. Baidu promotion downturn, I also began to try to do the marketing of soft paper, but the result may you have thought so early is pouring money play, put a lot of return did not even groan. Fortunately, however, the author regarded as the person who likes to explore, by reading all kinds of books, and the analysis of user characteristics, slowly found some tips, not really the Bible, but I’m soft paper began to return, but the return is still considerable. Now my tips published, and we want to be able to work together progress.
The soft paper aims decide the title wording:
Do during the soft paper marketing, I read a lot of experience of the older generation, and found that many of the older generation, in talking about the marketing of soft paper, always stressed that the title should be attractive. Reservations I eat this, because, according to the test results, the desire soft paper to achieve different purposes, the wording of the title is completely different.
Will give you two simple examples, if you experience sharing class reputation soft paper, the heading of the more attractive the better, because when you pursue quality traffic but if you become weak and the purpose of the text, to existing traffic increase the credibility and conversion power, then, is not necessarily to be attractive, but the word to be added in the title brand.
Tips: Never underestimate a network user laziness psychological, sometimes not urgently needed by the user, even if your title is attractive, users do not go back and click. However, the title of soft paper added the brand word spread of the purpose is achieved, regardless of the point is not the point, your services and product
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