home building materials enterprises to winter-（家建材企业冬天-）.docVIP

Home building materials enterprises to winter? Experienced in 2008, rumors of financial turmoil, home building companies already have a certain ability to resist risks, but the reality of the crisis in 2008 has little effect on the domestic economy, while the real is the winter of 2011 Following last year’s State launched the ‘National 8’, the market reaction was, once again in 2011 to inform the implementation of a more severe ‘restriction order’, after six months, the national first-tier cities and some key second-tier cities have introduced restriction order, affected by price ‘price frenzy’ has been checked, and the home building industry as a downstream industry, the coldest ever experienced ‘winter.’ Do not you see golden nine silver ten sales season is over, the major brands dismal market reaction, combined with the property market downturn, trading volume and prices continued to fall, a lot of home building materials stores described as ‘wants to come.’ So cold even more home building materials industry had sigh: Winter is coming! ‘Do not hibernate to winter swimming.’ The property market downturn, sales decreased a lot, the major home business, life’s more difficult. Cake small, many brands and businesses in the winter to temporarily select the ‘dormant’, the development pace of contraction began to not expand their business and began to secure the present results. There was a classic marketing story is this: A and B both sell shoes to the island, as people on the island never wear shoes, a feedback to the company, where no shoes, no market opportunities, and B on the contrary , feedback to the company, where market capacity greatly, and soon became one of the best-selling market. B in the adverse market environment, to quickly determine the market opportunity, by virtue of their strength and courage to ‘winter swimming’ in the winter to find opportunities to develop leading edge. Dealers already learned to do ‘peddler’, the traditional shopkee