essence of marketing is to lay the foundation for continuing transactions（营销的本质是为持续交易奠定基础）.docVIP

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essence of marketing is to lay the foundation for continuing transactions（营销的本质是为持续交易奠定基础）.doc

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essence of marketing is to lay the foundation for continuing transactions（营销的本质是为持续交易奠定基础）

Essence of marketing is to lay the foundation for continuing transactions ‘The future replacement of your product or service, often not your peers’ - these words two years ago, when Ma Tencent business flourishing, it has been said so tempted conscious, micro letter had already began to wonder about the Kotler expertise in the technical aspects of marketing theory be summed up as ‘level of marketing.’ In this training session, including government teacher carefully made: Sage Confucius said: ‘There is the beginning and end time,’ the father of modern management Peter Drucker said: ‘starting from the target.’ Must understand the logic of relationship marketing, doing business is to basics. His lecture title is: The essence of marketing lt;lt; gt;gt; - Mr. Bao Zheng Wang to buy rice Story Review What is the essence of marketing? Essence of marketing is to lay the foundation for continuing transactions. Marketing is not just for the transaction and realize the value of goods, it should be the essential characteristics of the continuous trading conditions and build the foundation, in order to meet a business, a producer inner conflict among contradictory: on the one hand to meet the needs of another regard to the pursuit of profit, both of which only through the establishment of trading conditions and ongoing basis, be possible to resolve a fundamental contradiction. then continued through the establishment of the basis and conditions of the transaction, to continue to deepen our organization and customer contact. How to be considered is to lay the basis for sustained trading it? Wang to sell rice from which this case, we have to take it to make a communication. Wang young to sell rice, small business, competition is very fierce one day be able to sell a pack of 12 bucket of rice, can only earn a few cents, so he pondering how to do better business. They closed after two brothers, Taiwan is called ‘closing’, put forward the midnight oil, the rice pi