facebook mobile advertising strategy bear fruit or into the industry benchmark(facebook移动广告策略结出果实或行业基准).docVIP

facebook mobile advertising strategy bear fruit or into the industry benchmark(facebook移动广告策略结出果实或行业基准).doc

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facebook mobile advertising strategy bear fruit or into the industry benchmark(facebook移动广告策略结出果实或行业基准)

Facebook mobile advertising strategy bear fruit or into the industry benchmark Research papers Download News: Reuters news in the Internet advertising and gradually entered a stable period of development, the emerging mobile advertising many Internet companies started to become areas of concern, and the social networking giant Facebook in the field of mobile advertising strategy has already achieved initial success , became the company’s second quarter 2013 revenue and net profit both exceeded market expectations of the main factors, which also makes Facebook a mobile advertising business imitated objects. Reuters reporter A Laixie ?Ole Draskovic (Alexei Oreskovic) and Jennifer Sabaa (Jennifer Saba) recently wrote on the Facebook mobile advertising business development model for the interpretation, the following is the main content of the article. In the field of mobile advertising Facebook’s success to other companies within the industry has brought a glimmer of hope, to give them more information from the smart phone’s small screen to earn more profits. Facebook’s mobile advertising revenues in just three months jumped 75 percent, which not only gave up the capital market on Facebook questioned business prospects, as well as other Internet companies could become a benchmark to guide them to better adapt to mobile phones and tablet PCs and other mobile devices. Facebook’s “news source (Newsfeed)” advertising is designed specifically for mobile devices, capable marketing information directly into the user’s flow of information, this kind of advertising is Facebook get bright earnings data for a large backstage. “In the future there will be many companies in the transformation of reference Facebook’s model,” Macquarie Securities (Macquarie Research) analyst Ben Schacht (Ben Schachter) said, “The fact that such a model to obtain good results, So Facebook’s second-quarter earnings report is a watershed in the mobile advertising industry. “ Many Int

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