flooring business network marketing four blind chase（地板企业网络营销四个盲目的追逐）.docVIP

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flooring business network marketing four blind chase（地板企业网络营销四个盲目的追逐）.doc

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flooring business network marketing four blind chase（地板企业网络营销四个盲目的追逐）

Flooring business network marketing four blind chase Research papers Download news: the prevalence of the Internet in today’s consumer economy era, brings a huge impact, so that enterprises in the development process of the floor constantly in chase, but it is such a blind chase, let the floor into enterprise blind spot of network marketing. According to the survey data show that the size of our network marketing in 2003 1.8 billion yuan in 2004, 3.1 billion yuan, 5.4 billion yuan in 2005, has exceeded 7.5 billion yuan in 2006, indicates that China has entered a rapid development of network marketing phase. China’s Internet access close to over 500 million people, the penetration rate has reached 38.3%, the network is the consumer’s lives more efficient, so that they can not do without the network, have any questions or shopping, etc. are relying on the network, while the development is so rapid, Network marketing is also increasingly being flooring company to reach a consensus. Resolution floor four network marketing enterprises blind pursuit I come into contact with many flooring companies, there are some common phenomenon: spend a lot of money, a lot of time, but in return complained of network marketing. Actually flooring company just did not seize the essence of internet marketing, just floating on the surface, As long as flooring companies to recognize and avoid these blind spots, flooring companies can do network marketing. Blind one: the credibility problem Internet Marketing One of the most critical issue is the credibility of the problem, there is no real interaction between the parties how to obtain mutual trust is plagued Internet marketing is a major problem. SMEs ubiquitous small, weaker, therefore, anti-risk ability, growth is not strong, the degree of credit tends to be low. certain extent caused by corporate finance difficult, the difficult problem of foreign relations, seriously affecting the network marketing effect. Additionally