[business case] jinshan- internet thinking let office software sales butterfly（(业务用例)金山u2014u2014互联网思维让办公软件销售的蝴蝶）.docVIP

[Business case] Jinshan: Internet thinking let office software sales Butterfly (Research papers Download news) you still remember many years ago with Kingsoft WPS with Microsoft destabilize it? Although this company in the Internet era began low-key up, but this is just a low-key Just dormant Today, Kingsoft Internet thinking more operations with office software. Specifically, in the past the traditional software model is the user pays for the purchase of a set of authorization or N, and then get the right to use in the cycle, after the software maker to earn money and then has introduced an upgraded version, the enterprise and then do the same to buy a new version of software authorization, and Jinshan leasing model is allow enterprises to get past it takes a lot of money to buy office software authorized by way of lease. In the end to buy or rent, we can use a set of 3 million in Beijing house as an example: If a one-time buy, you need to take 3 million fund, in fact, even according to the most P2P lending levels, ie 8% interest rate to count, also equivalent to one year less income 250,000 or so, if the 15-year mortgage purchase, only repayment of nearly 200,000 a year, not counting 600,000 payment of funds used, if it is to rent it? 1 year 60000 is enough, how much money does this have to the province, how much profit will it? network Reds Ma Jiajia not buy a house with a 90 after numerous slogans suction eye, and one is in fact obvious. ‘Now, Kingsoft WPS rental version’s price is 198 yuan a year to get tenancy rights, and a free upgrade.’ Insiders told us this latest marketing model. The other believes that rental office software in the manner authorized more adapt to the Internet era for office software, leasing more affordable relative to the purchase, lease product can enjoy free upgrades, and the purchase version upgrades are required to pay each time a fee. Then, after the use of leasing office software business model, Jinshan will no