三种人在为品牌打工.docVIP

三种人在为品牌打工 No man is born a slave, and no one is willing to be a slave. But when a person is occupied or forced from the spirit to the material, he is actually a slave. In the brand first in the US, many people due to various reasons, and paste confused to become the de facto brand slaves: every year to come up with a lot of money in the brand, advertisement, activities, in fact in many cases is not very sure and clearly know it only returns. Because our hearts are filled with longing for the brand have: the desire to have a brand like Coca-Cola, let a red jar sold all over the world; the desire to have a brand like Microsoft, can develop industry rules; eager to have a brand like Nike, can let the whole factory the world for their work...... Sometimes, they should employ professional advertising companies or consulting company services. Although they are not very satisfied with their work at any time, they do not know how to argue. In the course of time, like many parents treat their children, no matter what hard work, although it is not very clear, the future of the children will become what. Therefore, a lot of people are in such a unsuspectingly, in a vision of the future, under the brand knowledge is not entirely the case, like the fashion trend, embarked on a journey of brand building, just because we are afraid of myself left behind. In fact, many of them, that is, every day for the brand work, every day in the brand for work. Having a strong brand is, of course, very cool. It can resist competition and can earn high profits. It can last forever...... The problem is that you must understand that branding is one of the most important tools for improving your business ability. It is not the whole of the business, nor is it the only one! Although it is very important, but it is important, but also used to serve your business, is to make money for you, the other too many, trying not to deceive others, that is, you deceive yourself. Therefore, the brand must not be