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创业,别被品牌烧坏了头脑(Dont be burned out by brands)
创业,别被品牌烧坏了头脑(Dont be burned out by brands)
At present a lot of underwear brand a Xiongbayifang boss, had operated a shop from the beginning, that is up to do a regional competition or agency, objectively speaking, a non famous brand distributor or agent is not how much money is needed, so we can imagine, or a sales agent a lingerie brand is a very easy thing, the premise is to enter the industry, there is a certain spirit of adventure.
The underwear industry is very small, too small to almost make all the underwear company employees are aware of the sad story of some underwear enterprise boss, their story to some extent continue to stimulate themselves, many people expect from entrepreneurship fall into a reverie, originally planned the future, the brand business as a shop start at the beginning of the dream and hope some day in the future through a new trail, I could create a flower in water, a creative Palladio, create a docare.
The representative case of Entrepreneurship: spend a brand of intestines
I recently exposed to several in the early days of the underwear industry, they are former underwear company middle-level cadres, for the love of this industry, of course, also have to create their own brand of selfishness, they or distribution of other brand, or OEM for own brand. Here is an example of a flower, for the South China Sea a underwear enterprise executives, entrepreneurs after the resignation of agent an underwear brand, the author and his agent in the early, in-depth exchange of views and many times, following his business ideas:
1, no underwear brand: whats the big deal, not just one thing, XXX, XX they founded brand is 35 years.
2, my first agent of a region, as long as the open several stores, according to my own idea of copy shop, believe that within a year will have a certain return, may not make money, but I set up brands.
3, my shop name certainly would not use a single brand, I shop for enterprise publicity, that what I want to build a terminal
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