大卖场和超市调查动作分解管理（Supermarket and supermarket investigation action decomposition management）.docVIP

大卖场和超市调查动作分解管理（Supermarket and supermarket investigation action decomposition management） In recent years with the development of retail industry gradually entered the mature period, the retail sales of consumer goods in domestic society are growing, especially in hypermarkets and supermarkets as the representative of the growth proves its vitality and the China From EMKT. retail industry influence. After ten years of development of hypermarkets and supermarkets through the integration of advancement, promotes the China retail industry and enterprise development is very obvious, its scale and sales capabilities are greatly enhanced, so the hypermarkets and supermarkets located in the development of China retail status and influence can not be ignored. Therefore, we have every reason to believe that the future of Chinas hypermarkets and supermarkets is bright! Therefore, for liquor brands, whether from sales, brand influence, or brand pulling point of view, supermarkets and supermarkets will play an increasingly important role in the development of liquor brands. Supermarkets generally refers to the so-called business area of over 5000 square meters of the retail stores, supermarkets generally refers to the business area of 2500 square meters in the sales area, with more and their effects on liquor brand development and exert greater. They began to rely on the strong position of crowded upstream manufacturers and suppliers, such as: high fees (Fees into the store, bar charges, fees Duitou, end support fees, anniversary fees, promotional fees and major holidays there are many fine and so on), the account period is longer, more links between departments, independent, professional and strong. Even if it costs a lot of money to enter and sell it, sales are not necessarily big, and even a years profit is not enough. But each link in the path, hypermarkets and supermarkets for consumers means high quality or high grade, for the brand is the image of a window can enhance th