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制胜战略的三大敲门砖(The three knocking blocks of winning strategy)
制胜战略的三大敲门砖(The three knocking blocks of winning strategy)
As the pressures of competition continue to grow, customers and shareholders, many managers respond, we have to implement a better strategy.. However, when asked what exactly the new strategy was doing, the answer would always be, we plan to start a new product, or we plan to have a new sales / customer orientation.. It seems that strategy is associated with similar concepts such as plans. More importantly, most of the new marketing strategies tend not to pass on the desired results. To some extent, managers seem to either ignore some important parts, or have no idea how to integrate the right parts into the right process. In any case, there is a simple practical guide to creating a winning strategy. All you have to do is master 3 key issues: goals and how to achieve them, whether youre thinking of a plan or making a strategy, everything starts with the goal. For example, what exactly do you want to accomplish in the end?. Before you look at the steps to achieve this goal, there are some questions you need to ask yourself first: * why do you have to reach that goal? What will happen if you cant make it happen? Does your team have the same sense of urgency about achieving your goals? Or do they have other ideas? Do you and your team believe that you can achieve what you (or your boss) set? Interestingly, most managers blame their employees and team members for lack of confidence or lack of motivation when goals are not achieved. However, if the team members do not relate to these goals, or they think that to achieve this goal is to let their bosses earn full purse rather than their own, they will try their best to help you achieve those goals. In short, if your team feels that its your goal, not their, they wont do it with your heart. This is not a new age gimmick to motivate the younger generation -- the Y team. Instead, you have to let your target people feel like back to the 2500 team goal, like military st
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