对于颜色中西文化差异_英文版.pptVIP

The different use of color in China and Western Black White Yellow Red Black : In western, black symbolizes devil, evil, pain and misfortune so it is called “the dead color”（死色） Example: “a blackvillian”（大坏蛋） “black words”（不吉利的话） “ ablack letter day” （凶日） black —hearted（歹毒的） Black : In China, black is always connected with bad things, disaster. Black symbolizes disaster here. Example: “reactionary gang” (黑帮) “black market”(黑市)