联合利华LOGO标志奥妙.docVIP

联合利华LOGO标志奥妙 　　新logo由25种图案构成，分别代表一种活力和产品品牌。 　　Sun/ 太阳活力的象徵，人类赖以维生的自然资源，一切生命的起源 Our primary natural resource. All life begins with the sun-the ultimate symbol of vitality. It evokes Unilever’s origins in Port Sunlight and can represent a number of our brands. Flora,Slim-Fast and OMO all use radiance to communicate their benefits. 　　DNA/ 基因双螺旋线形状，代表生命的起源和生化科学，更是健康生活的关键 The double helix,the genetic blueprint of life and a symbol of bio-science. It is the key to a healthy life. The sun is the biggest ingredient of life,and DNA the smallest. 　　Bee/ 蜜蜂创造力、传播、辛勤工作，和 HYPERLINK /view/192585.htm \t _blank 物种多样性，象徵环境带来的 HYPERLINK /view/331744.htm \t _blank 机遇和挑战 Represents creation,pollination,hard work and bio-diversity. Bees symbolize both environmental challenges and opportunities. 　　Hand/ 手象徵感性、关心与需求 A symbol of sensitivity,care and need. It represents both skin and touch. 　　Flower/ 花朵芳香，与「手」图案组合时，代表滋润乳液或乳霜 Represents fragrance. When seen with the hand,it represents moisturizers or cream. 　　Hair/ 发丝美丽的象徵，与「花朵」图案组合时，令人联想到乾净、芬芳；与「手」的图案组合时，则代表柔软 A symbol of beauty and looking good. Placed next to the flower it evokes cleanliness and fragrance; placed near the hand it suggests softness. 　　Palm Tree/ HYPERLINK /view/33519.htm \t _blank 棕榈树多样的自然资源，也是天堂的象徵 A nurtured resource. It produces palm oil as well as many fruits-coconuts,bananas and dates-and also symbolizes paradise. 　　Sauces or speads/ 调味酱代表混合与搅拌，表达混合香味、增添滋味之意 Represents mixing or stirring. It suggests blending in flavors and adding taste. 　　Spoon/ 汤匙 象徵营养、口味与烹饪 A symbol of nutrition,tasting and cooking. 　　Bowl/ 碗满满一碗充满香味的食物，亦代表即食食品、热饮或汤品 A bowl of delicious-smelling food. It can also represent a ready meal,hot drink or soup. 　　Spice and flavours/ 辣椒及调味料代表辣椒或新鲜配料 Represents chili or fresh ingredients 　　Fish/ 鱼象徵食品、海水或淡水 Represents food,sea or fresh water. 　　Sparkle/ 火花明亮、健康、活力闪耀 Clean,healthy and sparkling with energy. 　　Bird/ 小鸟象徵自由，从琐事中解脱，尽情享受生活乐趣 A symbol of freedom. It suggests a relief from daily cho