英语组简报留给自己组内分享.docVIP

一、英语学习,学生和我共同进步 青岛六十六中????????2011年7月日高中英语任意选修课教学建议--写作技能发展 Writing: Advertisement Objectives ☆??? To read an advertisement and extract the main facts. ☆??? To understand the general structure and writing techniques of an ad. ☆??? To use qualifying adverbs. ☆??? To write an advertisement. ? Teaching Process ?Warm-up Activity 1? Students see three videos and guess what are being advertised. ? Activity 2? Students work in groups and translate the following slogans. 1. McDonald’s: ????????????????????????????????(我就喜欢。)? 2. Nike: ??????????????????????????????????????(只管去做。) 3. Philips: ????????????????????????????????????(让我们做得更好。) 4. Nescafe: ???????????????????????????????????(味道好极了！) ? ?? Pre-writing Activity 3 Students put the main ideas of every paragraph into a right order. A: The advantages B: Title C: The price/How you can get it D: The problems and the solution ? Activity 4 Students read the text and complete the table. What is it called? ? What can you use it for? ? Where can you use it? ? What is it made of? ? What are its advantages? ? How much does it cost? ? Where can you get it? ? ? Activity 5 What techniques do the writer use to get the reader’s attention and persuade the reader to continue reading. 1. The advert starts with ?????????. 2. It offers ???????????to problems. 3. It says the gadget will help the ????????as well as the ???????. ? ?While-writing Activity 6 Brainstorming Linking(Addition): too,? ??????????????????????????????????????????????? Adjectives: amazing, compact???????????????????????????????????????????? Adverbs: extremely???????????????????????????????????????????????????? Materials: nylon, plastic???????????????????????????????????? ???????????? ? Activity 7 Write an advert for the gadget you design. Title: The slogan of your gadget. Paragraph 1 The problem and the solution (What problems does the gadget solve? What does it do?) Paragraph 2 The advantages (Give information about the design/ materials/ uses/