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预定期定向sp活动内容(Scheduled orientation SP activity content)
预定期定向sp活动内容(Scheduled orientation SP activity content)
COSCO two Bay City SP activity plan
(outline)
Apocalypse planning
1999
Executive summary
From the current situation analysis, the strategic layout of the early September 18th opening faces obstacles more, how to operate and achieve the desired objectives smoothly under heavy pressure, it is
Key issues facing.
July 15th - September 17th - 300 - are scheduled to be completed 600 sets of sales, which draws many QianYiFaErDongQuanShen related issues. Only focus on superior forces,
Select the target consumer group, select the key events, manufacturing sales news, in order to better angle of success into the market, and achieved satisfactory results.
We hope the three forms, the target object is divided into groups and large customers, retail. Group customers are seafarers in the marine system, and strategies can be implemented with clear concessions, Te Huizheng
Policy. Major customers for Bank of communications and other systems can use public relations activities and the companys agreement, collegiate way to promote, for retail investors to promote publicity, promotions and so on
The activities of great profit sharing to strengthen demand and implement a comprehensive strategic plan from different perspectives.
Long for the scheduled work, be equipped with the appropriate personnel, please Fu Zong responsible for the leadership, by Dong Weizhen responsible for arranging the work directly, with at least 3 - 4 staff,
So that the whole disk strategy can be carried out smoothly.
SP active content
Theme: stand together through storm and stress
- to the 2000 century Harbour -
COSCO and mariners heart to heart
---- Seamens home Festival
Active content:
Through the market and obtain the top leadership communication group purchase staff list, and won the unions within the system of negative support, notice and convey incentives and public relations activities to form, in the Grand Theater for the celebration of the theme of
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