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浅谈4s店与二级经销商区别(The difference between two dealers and 4S shop)
浅谈4s店与二级经销商区别(The difference between two dealers and 4S shop)
Car buying business, 4S shop and two dealers difference, upload time: 2008-01-09 Author: Li Yijiao [collect this page] [Print] what is the 4S store and two dealers?
Many car dealers are now called 4S stores. What is 4S? In fact, it is the abbreviation of the initial letters of several English words. Sales (sale), which is selling cars, money, car, not what to say; service (service), including regular maintenance services, maintenance services, and road rescue services and so on; (spare part), 4S accessories store are providing the original parts, which ensures the quality of fittings that does not appear shoddy, of course to better quality 4S shop facelift into non original parts, not possible; information feedback (survey), is the main problem in the use of owner feedback to the manufacturers, in order to improve and perfect the follow-up car.
In addition, there are some imported car dealers shop called 3S, they are not responsible for the information feedback (survey) link. Some stores, also known as 5S, add a second hand car replacement (secondhand) on the basis of 4S, that is, to sell your old car at a discount, and then fill the gap to buy the brands new car. In short, these 4S stores are the most formal manufacturers partner. (below this article, 3S, 4S, 5S will simply use 4S instead of address.)
What is the so-called two level dealer? In fact, 4S shop is a manufacturer at all levels of agents, dealers under a level is called two. Two dealers that some ordinary car dealers, they generally have a good relationship with the 4S shop, because the car manufacturers only to an agent, so the car is two dealers from the 4S shop to get out.
Two dealers to 4S stores generally have two functions: first, 4S shop, a city [quote pictures] can only have one or several of the individual, geographical position is more scattered. If there are several cooperative two dealers under each shop, you can better cover the
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