管理咨询企业跨文化经营研究（Research on cross cultural management of management consulting enterprise）.docVIP

管理咨询企业跨文化经营研究（Research on cross cultural management of management consulting enterprise） Research on cross cultural management of management consulting enterprise Abstract: from the point of view of cultural differences, this paper analyzes the implementation of cross-cultural management in Chinas management consulting enterprises Risks and opportunities, and gives some effective countermeasures for Chinas management consulting enterprises to implement cross cultural management. Key words: cultural differences; cross-cultural management; management consulting enterprise 1 cultural differences and cross-cultural management 1.1 definition and hierarchy of cultural differences Cultural difference is the relativity of culture, and cultural group determines that culture only applies to a certain range In the history, the natural condition, the economic level, the social system and so on the difference, has formed the rich cultural kind. Cultural differences are as follows: four layers (1) there is no cultural difference, and the language of the two countries is the same. Such enterprises cross cultural management And domestic business is no different. Just a few details that should not be overlooked. (2) very small cultural differences, with the same language. Such as the United States and the United Kingdom, Australia and other cross-cultural Business needs to consider some international cultural differences, but the difference is still very small, relatively easy to communicate, cross There is a great possibility of success in cultural management. (3) moderate cultural differences, the same cultural origins, different languages. Such as the United States and Europe Countries share Western civilization, but languages differ widely, such as China and Japan, Vietnam and South Korea Enjoy a common Confucian culture, but the language is different, cultural differences are still large. (4) high cultural differences, different cultural origins, different languages. Such as Ch