如何洞察未来的消费趋势（How to penetrate the trend of future consumption）.docVIP

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如何洞察未来的消费趋势（How to penetrate the trend of future consumption）.doc

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如何洞察未来的消费趋势（How to penetrate the trend of future consumption）

如何洞察未来的消费趋势（How to penetrate the trend of future consumption） In 90s, SONY Walkman was popular around the world; at the beginning of this century, the first generation of iPod nano since its inception, has created a new digital music era, the era of consumer to create a logo best-selling product success can be said to be a typical representative of the enterprise product innovation tide, an important reason for this kind of the success of products is that they meet the age of consumer trends, and into the consumer lifestyle. Best-selling products live in the consumer trends A product can not sell well, create a good situation, in fact, in the stage of product development is a basic picture. Because, if a product can match or lead consumer spending trends, then do not have to think about, this product will certainly sell well. This characteristic of Product is more prominent in many industries, such as IT, digital, automobile, home appliance and so on. If specific to products on the market, we may be more clear, such as the iPod digital music player from the United States into the market will become a new era of young people around the world the digital consumer products, enjoys a global reputation, and its sales have accounted for almost all Apple Corp product sales of 1/3; similarly, from Chinese patriot MP3 the player before the launch of the box, once carried out a large number of young people in the consumer life style and form of research, and the moonlight will be launched by the majority of young people caused by competing sought, also became the spokesman of China MP3 market; and the global mobile phone industry overlord from northern Finland NOKIA told consumers: NOKIA is currently being developed after 5 years of mobile phone products, because now the products as early as 5 years ago, they have Well designed. The three have a common characteristic, their products have created a miracle of the market, and the same reason and create a market miracle is, they