市场移交工作方法(Market transfer method).docVIP

市场移交工作方法(Market transfer method).doc

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市场移交工作方法(Market transfer method)

市场移交工作方法(Market transfer method) Market transfer method Wan Huiyun, 2009-03-06, 16:58 Market transfer method The company has developed a comprehensive new promotion plan, in order to meet the new companys market development, the need for a smooth transition and handover of the market. First of all, put forward the general principles of market processing: careful investigation, full proof, fair and just, smooth and stable, friendly, United and happy cooperation. 1, the existing market (customers) must be evaluated scientifically and correctly, and the existing agents should be evaluated objectively and impartially, and appropriate solutions will be put forward according to the different circumstances. 2, to have certain potential customers, should actively support, as far as possible to maintain their existing agent area, appropriate exert certain pressure, the key is in the product academic understanding and sales promotion. 3, there is a certain lack of ability, but can maintain a certain number of hospital customers, patiently convince them to abandon the inability to develop or manage the blank market (hospital), this is beneficial to everyone. 4, for those who really have no potential, nor strength, and do not pay attention to the companys products customers, we must decisively clean up, make up the market, develop new customers. In the process, the spirit of and friends Friendliness is conducive to business success. principle, be patient and meticulous, with sincerity, reasoning, with things moving. Never engage in, nor impetuosity. The market transfer is divided into the agent section and the proprietary office section I. transfer of agents 1, the original agent survey: Investigation of 1.1 original agents before and business: including the agency contract, market margin, sales delivery and payment records, accounts receivable, invoices, hospital development, our company for its academic support (including the region of phase four clinical unit cost conditions

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