雪峰窖三大核心原则冲开市场（Jiao Xuefeng three core principles of open market）.docVIP

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2017-09-27 发布于河南
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雪峰窖三大核心原则冲开市场（Jiao Xuefeng three core principles of open market）.doc

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雪峰窖三大核心原则冲开市场（Jiao Xuefeng three core principles of open market）

雪峰窖三大核心原则冲开市场（Jiao Xuefeng three core principles of open market） Xuefeng wine is a small business, but also a veteran enterprises, the existing staff of 300 people, including 25 technical staff, the annual production capacity is 5000 liters. Founded in 50s, Xuefeng winery, and all the liquor companies in that era, also had a glorious history, and its historical products Xuefeng Daqu in the local market share was as high as 80%. After 2000, along with the liquor competition step by step intensified, the boundless snow peak Daqu gradually away from the consumers line of sight, the enterprise production also began to fall into production and semi production. 2006, the local star enterprise Xuefeng real estate acquisition of the Xuefeng winery, the establishment of Xuefeng wine industry, and hired professional consulting company began to re create new brands, hoping to reproduce the brilliant. Do real estate involved in the liquor industry in the industry is not what strange things, do real estate do liquor another advantage is that the wine as a project to do, the success of the project and is willing to pay a great investment in the early, because some of the real estate investment pattern more or less in their businesses to play on a deep mark; another point, generally in the local real estate has a relatively deep background, the upper relationship quite well, these advantages are the basic conditions for the liquor industry to achieve rapid success must have. Wine is located in Q City Xuefeng is a population of less than 1 million, in the small city, consulting companies through the survey found that Q City liquor consumption is characterized by the traditional high-end liquor, Moutai, Wuliangye and Shuijingfang, Guo Jiao 1573 to dominate the world, and in other parts of the country and not what gap; mid-range wine market a considerable number of foreign brands of dragons and fishes jumbled together, it seems, as long as at Q, each liquor can find their own surviva