08年食品饮料行业十大失意企业(Ten major frustrated enterprises in food and beverage industry in 08).docVIP
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08年食品饮料行业十大失意企业(Ten major frustrated enterprises in food and beverage industry in 08)
08年食品饮料行业十大失意企业(Ten major frustrated enterprises in food and beverage industry in 08)
08 years is really the eventful year, nature Perfect Storm, economic circles more rain changes; domestic enterprises wind tide, and rising and falling. We overflowing in praise of star enterprise brilliance, should reflect on those lonely or suffering of the enterprise. The year-end inventory assessment 08 years of food and beverage industry ten frustrated enterprise.
Sanlu
Sanlu was appointed as the first, it is deserved. Sanlu bankruptcy, one hundred and fifty of the value of the brand value. The enterprise instant come to nothing is really miserable. Chained and thrown into prison to the extreme.
Melamine incident is the cancer industry unspoken rule of the damage to the enterprise. The Sanlu Group first, become for the crime support. Several major domestic dairy companies, is the motive power of local enterprises. The policy of enriching the people behind a large number of dairy farmers rely on its survival. And the enterprise by the government policy and finance support. Between the enterprise - the government - the interests of dairy farmers is the root of the chain, melamine incident. Dairy enterprises to fundamentally eliminate the quality problems of milk cow breeding node is bound to realize intensive management. It means that a large number of backyard farmers die. For the purposes of local government, to re adjust the policy of enriching ideas for enterprises, to increase investment in infrastructure, increasing the cost.
Sanlu paid a heavy price for their mistakes, and to China enterprises, it is a painful lesson. The rapid expansion at the same time, studies of corporate social values. Enterprises must bear the social responsibility. The premier stressed on many occasions: every entrepreneur should flow the blood of morality. legitimate business and moral combination, to lay a solid foundation of the enterprise survival.
Social morality was the last word left by the S
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