全国外语培训行业背景（National foreign language training industry background）.docVIP

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全国外语培训行业背景（National foreign language training industry background）.doc

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全国外语培训行业背景（National foreign language training industry background）

全国外语培训行业背景（National foreign language training industry background） .1.1 national foreign language training industry background China is a country with a population of 1 billion 300 million, including children and young adults, almost 70%, nearly nine hundred million of the population, they can become a potential market for English learning. Students will study English as a necessary condition for finding a good job, and Chinese companies that are paying more and more attention to overseas markets also encourage their employees to learn english. The lure of high income and good work has contributed to the rapid growth of education consumption. Chinese is an ancient nation advocating respect for knowledge and education, to the future of their children, parents can tighten their belts for decades to live frugally, but in children reading overhead but generous, never stingy. In fact, investment in education has become one of the most important expenditures for Chinese families. According to the survey, Chinas education expenditure has now accounted for about 15% of all consumer spending, second only to food consumption. Some economists have pointed out that more than 95% of Chinas industries and products have basically met the supply and demand balance or oversupply, but the education is far from meeting the demand. It is still the sellers market, especially in English education. The survey shows that the current domestic English training market gross is close to 20 billion yuan, the total number of English training institutions not under 5, despite overheating of local competition, but the English training market in the next period of time will continue to maintain rapid growth, to 2010 the market value of China English training is expected to reach 30 billion yuan. Foreign language training market money king attractive, foreign language training industry, this fertile market has become a large number of brand education institutions contested. Foreign language training