浅析苏宁云商集团股份有限公司财务风险与对策.docx

目 录摘要2关键词2Abstract3Keywords3一、苏宁云商集团股份有限公司简介3二、苏宁云商集团股份有限公司财务现状41.盈利能力指标42.偿债能力指标53.经营效率指标:7三、苏宁云商股份有限公司财务风险的表现81.资产结构不合理82.盈利能力变弱93.财务预算管理不到位94.资金短缺，周转不灵9四、苏宁云商集团股份有限公司财务管理风险的成因101.公司法人治理结构不完善102.资源整合不合理103.财务预算方法不科学114.信用控制和决策系统不完善12五、苏宁云商集团股份有限公司财务管理风险的策略121.完善公司法人治理结构122.合理整合资源133.提高财务预算管理方法的科学性134.完善信用控制和决策系统14总结14参考文献14浅析苏宁云商集团股份有限公司财务风险与对策摘要:随着信息技术的繁荣发展与地球村的出现，越来越多的人青睐于网购这种新颖又快捷的消费方式，与之相伴的是电子商务的发展。电子商务不仅悄然改变了人们的生活状态与消费习惯，更带来了现代企业经营模式的转变。一方面为电子商务企业提供了前所未有的发展契机，比如天猫、京东等已交易额极高的龙头企业就此崛起；另一方面也对传统类型企业造成了强力冲击，线下零售等行业也稍显低迷。电子商务未出现前，国民的采办渠道通常是连锁超市、百货市场及小便利店等这类身边常见的零售商，而电子商务的横空出世对于零售市场格局分布有极大影响。本文主要以苏宁云商集团为例，根据其财务报告数据和公司情况，对其财务管理方面存在的问题进行了深入分析并提出了科学的解决方案。关键词:财务风险 风险问题 解决对策Abstract: With the prosperous development of information technology and the emergence of a global village, more and more people favor online shopping this new and fast way of consumption, is accompanied by the development of electronic commerce. Electronic commerce is not only changing peoples life and consumption habits, more bring the change of modern enterprise management mode. On the one hand, for the electronic commerce enterprise provides an unprecedented development opportunity, such as Tmall, jingdong has high turnover of leading enterprises to rise; On the other hand also had a strong impact on traditional type enterprise, offline retail industries also slightly depressed. E-commerce does not appear before, the national procurement channels are usually chain supermarket, department store market and small convenience stores around this kind of common retailers, and e-commerce was born for the retail market pattern distribution has great influence. This article mainly Su Ningyun quotient group as an example, according to its financial reporting data and company situation, the article analyzes the financial management problems and put forward the scientific solution.Keywords: Financial risk Risk problem countermeasures一、苏宁云商集团股份有限公司简介苏宁云商集团股份有限公司，曾用名为苏宁连锁集团股份有限公司。早在1990年，苏宁就已经在南京注册成立，并在2014年7