至尊英语阅读资料之互联网专题第220集.pdfVIP

Internet articles 220 [5476]Improved Search Engine Ranking and How to Get Listed on Google If you want to get an improved search engine ranking, and learn how to get listed on Google the easy and quick way, think about SEO. Search engine optimization is how other web pages get listed, and if you can get your URL onto another web page that is itself listed, then you are highly likely to have that URL listed itself. Of course, getting a quick fast-track listing is not the whole battle. It is only the first foray, and there is still a lot of work to be done, but at least just having a search engine spider visiting your website is a step in the right direction, and one that many websites wait weeks for. It is only through knowing how search engines work, and how they crawl other web pages, that can get you a quick listing. The thing is, your page might be visited by a robot, but that does not guarantee a listing. To be listed a page has to have a degree of relevance to a specific search term, or keyword. Websites are not just listed in some mythical library index, but individual web pages can be for specific word combinations. These words are known as keywords, and if a search engine user uses that specific form of words, then the search engine (lets say Google from now on for simplicity) will list each web page that contains these words in an order based upon Googles rating of the relevance of the content of that page to keyword. There are many factors taken into account in calculating that relevance - over 100 in fact - though nobody but selected Google employees know exactly how many. It is known that the following are included: Keyword usage: the way you use the keywords on your web page, and how often they appear. If they appear too frequently, your site will be downgraded for keyword abuse, or spamming, and if too infrequently, its relevance will be considered low. Other vocabulary: the vocabulary on your page will be analyzed by Googles