至尊英语阅读资料之互联网专题第293集.pdfVIP

Internet articles 293 [7301]Optimum7 Internet Marketing Services Optimum7 is an Internet Marketing Company. Internet Marketing is broadly defined as the marketing of products and services using online strategies and techniques to create awareness, visibility, easy access to information, and the necessary communication and utilities to actually transact business. The 2 major services Optimum7 provide our clients to execute effective Internet Marketing are: ?Search Engine Optimization ?Sponsored Search Management Search Engine Optimization (Optimum7 SEO) The design and launch of a website alone basically has a single marketing benefit; the presence of an online brochure that you can refer existing clients or previously-identified prospects to for further information as a resource. In the absence of any further online marketing, the website can only be promoted through traditional means such as showing the url on your business cards and other literature as well as print ads, Radio TV, public relations efforts, billboards, company vehicles, the phone book and word of mouth. Since adoption of the web as the “first and only stop” for buyers and suppliers has become the rule, the design and launch of a website is at best incomplete, and at worst, a total waste of time and money without an online marketing strategy. No matter how great you feel your website may look or appeal to the visitor, what value is it to the business if the site cannot be easily found online. How then can an online buyer actually find you? How do they find your competitors? The answer should be clear to all readers … it is the search engines. Google, MSN, Yahoo are the 3 largest search engines providing almost 97% of billions of daily searches on the internet. Clearly, this is where you want to be if you want to achieve online business results. Optimum 7 Search Engine Optimization (SEO) is the service our clients benefit from to make their sites highly visible o