everything about social games 关于社区游戏.pdfVIP

Everything about Social Games By Social Game Developer, Rubicon Games 2010 / 06 / 03 Social Business Insight 2010 Charles Pyo, CEO, Rubicon Games Inc. (pyo@) 1 I N D E X 01 What are social games? 02 Why social games? 03 Present state of social games 04 Various global SNS and social games 05 Social games business model 06 Potential of mobile social games 07 Importance of social games and viral 08 Conclusion 2 01 WHAT ARE SOCIAL GAMES? 3 1-1What are Social Games? It is an interactive online game based on social network provided by platforms. Initiallystarted as a social application, and later developed to a text game, then to flash games. 4 1-1What are Social Games? Current mainstreams are simulation games such as farming/ running restaurants/ building cities/ managing aquariums/ raising pets ...etc Reasons behind the success of simulation games: Never ending/ asynchronousplay time/ comparable with friends 5 1-1What are Social Games? Platforms are currently restricted to SNS but will later on expand to different social platforms such as portals, mobiles ... etc Distinctive features such asweb-based/ asynchronous play time/ doesnt require installation/ small size... will eventually expand the other way 6 1-1What are Social Games? Platforms are currently restricted to SNS but will later on expand to different social platforms such as portals, mobiles ... etc Distinctive features such asweb-based/ asynchronous play time/ doesnt require installation/ small size... will eventually expand the other way 7 02 WHY SOCIAL GAMES? 8 2-1 In the beginning, we all loved games! From game arcades and 286 to 386 and 486 PCs, man