business english students learning to write for international business what do international business practitioners have to say about their texts-公开版.pdf
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business english students learning to write for international business what do international business practitioners have to say about their texts-公开版
English for Specific Purposes 32 (2013) 144–156
Contents lists available at SciVerse ScienceDirect
English for Specific Purposes
journal homepage: /locate/esp
Business English students learning to write for
international business: What do international business
practitioners have to say about their texts?
Zuocheng Zhang
The University of International Business and Economics, Research Centre for Business English and Cross-cultural Studies, 10 Huixin Dongjie Street,
Chaoyang District, Beijing 100029, China
University of New England, School of Education, Armidale, NSW 2351, Australia
a r t i c l e i n f o a b s t r a c t
Article history: This article reports on a study of how Business English students’ writing was received by
Available online 21 March 2013 international business practitioners. The study draws on 40 texts of five Business English
students writing in three business genre sets and 1043 comments on the texts by eight
Keywords: international business professionals. Building on Tardy’s (2009) framework for genre
Business English knowledge and the literature on business discourse, a coding scheme was developed to cat-
Genre knowledge egorise the comments as formal, process, rhetorical, and subject-matter dimensions of
Business discourse
genre knowledge and their respective sub-categories. The data analysis indicates that there
Writing for international business
Professional identities
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