[英语学习]Luxury.pptVIP

Luxury—Art of Life CONTENT Luxury definition Luxury common sense The famous brand of luxury Tips of fashion application Style is the soul of luxury goods Style, is the real luxury that each person is worth it, whether rich or not; Elegant, is to keep silence in the noisy trend wave. ─ GIORGIO?ARMANI Luxury definition Oxford senior dictionary explains :a thing that is expensive and enjoyable but not essential . Cambridge senior dictionary explains :something expensive which is pleasant to have but is not necessary. Webster dictionary explanation: something adding to pleasure or comfort but not absolutely necessary. Why to understand luxury The development of economy make luxury consumption become Chinas social life inevitably Luxury is a big business, the year sales are over the billions. Focusing on the leading marketing and management Luxury is the art: top technology and crafts crystal Luxury is professional, need knowledge, involving the etiquette and commercial language Understand luxury The concept of luxury is continuously extended, it changes along with time and at different times have different representative products . Luxury audience is one of the few people, namely social wealth elite . The luxury industry is actually an elite industry, it is a representative of high quality life style . Brand Character: Travel fashion Famous stylist：Marc Jacobs BRAND STORY : In 1854, a French from eastern mountainous area young people LOUIS VUITTON forecasted travel times coming, he founded an enterprise named after him in Paris, specializing in manufacturing luggage with this way of life and related accessories. 159 years of experience not only created a legend brand, LOUIS VUITTON operators are also gradually developing original vision and insight . Brand Character: Luxury Underground BRAND STORY : Hermes is a world famous luxury brand, in 1837 founded by Thierry Hermes in Paris, France. Early build up from making advanced harness[?hɑrn?s]马具, and so far