[经管营销]Class repoet.ppt

Thank you! Guess who? 郭鹤年 祖籍：福建福州 1923年出生于马来西亚 知名企业家 人称“亚洲糖王” Shangri-la Enterprise Culture Shangri-la Enterprise Culture Enterprise mission (企业使命) Management thought （经营理念） vision（前景目标） Mission statement（使命宣言） Enterprise mission 1.We expect that all rich sense of responsibility, good education of citizens have environmental protection consciousness, in daily life practice social responsibility, and inspire people together. Enterprise mission 2.We develop economy with responsibility to the society and environment, balancing the interests of the parties involved to. Enterprise mission 3.We strive to(努力) become an outstanding enterprise citizen in sustainable development, playing a role model, caring for our customers and employees, enriching the life of the people ,promoting the progress of the society and the improvement of the environment. Management thought Shangri-La Hospitality from a caring family . vision（前景目标） To be the first choice for guests, colleagues, shareholders and business partners. Mission statement（使命宣言） To delight our guests every time by creating engaging experiences straight from our hearts. Guiding principles 1.We will ensure leadership drives for results. 2.We will make guest loyalty a key driver of our business. Guiding principle 3.We will enable decision making at the guest contact point. 4.We will be committed to the financial success of our own unit and of our company. Guiding principle 5.We will create an environment where our colleagues may achieve their personal and career goals. 6.We will demonstrate honesty, care and integrity in all our relationships. Guiding principle 7.We will ensure our policies and processes are guest and colleague friendly. 8.We will remain deeply committed to our social responsibility by making a positive contribution to our communities, environment, colleagues, guests and business partners.