(精选)商务英语综合教程第二册unit 4 Company Culture课件.pptxVIP

Unit 4 Company Culture;Content;Warm-up activities;;Fortune 500 Logo ;Logo ;Wal-Mart;Exxon Mobil;Chevron (Energy);Conoco Phillips;Fannie Mae 房利美 ;Google culture;Google’ workers, having funs.;Having rest;Googles corporate philosophy embodies such casual principles as you can make money without doing evil, you can be serious without a suit, and work should be challenging and the challenge should be fun. ;As a motivation technique, Google uses a policy often called Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them.;Text Analysis;Text Analysis;Text Analysis;Text Analysis;Text Analysis;Text Analysis;Exercise:I. Answer the following questions according to the text:;4. Could you list the main services of Google? 5. What makes Google different from its rivals? 6. What makes Google the most lucrative business? 7. Do you believe that Google will become a very very influential part of all of lives in years to come? Why? 4. Google has many services now, mainly including advertisement service, e-mail services, video, Google earth, etc. 5. Google’s creativity and innovativeness differ itself from its rivals. 6. Google’s innovative and creative applications and services make it the most lucrative business. 7. Yes. With the many many applications and products that Google has brought out, and the control it has over the internet it is possible that Google will become a very very influential part of all of lives in years to come.;8. What is the main idea of the passage? 9. What do you learn from the history of Google? 10. After reading the text, what do you think is the most important for a company? 8. This passage tells the reader that creativity is the motive power of a company. 9. From the history of Google, I think a company’s survival and development is based on its creativity. 10. For a company, creativity and innovation are the most important.;Word PracticeFill in the blanks with appropriate w