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国际商务 企业社会责任CSR.ppt
5-* Accommodative Stance Meet ethical and legal requirements and more Agree to participate in social programs Match contributions by employees Respond to requests from nonprofits No proactive behavior to seek such opportunities Example: Philip Morris, a tobacco-making firm, engages in education, health care, small business, rescue, and other charity-related activities. School of International Business-SWUFE 5-* Proactive Stance Strong support of social responsibility Viewed as citizens of society Seek opportunities to contribute Examples McDonald’s The Body Shop School of International Business-SWUFE 5-* Managing CSR Leadership Whistle-blowing bottom-up Organizational culture top-down School of International Business-SWUFE Managing Business Ethics/CRS in Cross-Cultural and International Contexts Business ethics and CSR provide a major challenge to management Country specific issues but also international standards Need careful planning, decision-making monitoring and evaluation Businesses attempt to manage the (ethical) behaviour of staff through Codes of conduct Written guidelines about how to treat customers, suppliers, competitors… Codes of ethics Ethics training Organisational practices and culture School of International Business-SWUFE Regulating Business Ethics/CSR Some attempts to regulate business ethics/CSR US Foreign Corrupt Practices Act (1977) Alien Tort Claims Act (1789) OECD Anti-Bribery Convention International Labor Organization (ILO) School of International Business-SWUFE End of Lecture Thank You Any More Questions Please ContactEmail: quyi@swufe.edu.cn School of International Business-SWUFE * For the purposes of communication, culture can be defined as a shared system of symbols, beliefs, attitudes, values, expectations, and norms for behavior. In other words, your cultural background influences the way you prioritize what is important in life, helps define your attitude toward what is appropriate in any given situation, and est
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