DOC-外贸出口现状分析毕业论文-毕业论文.doc

摘 要 丹东市是中国最大的边境城市，也是对外贸易的有力窗口。近些年，丹东市随着丹东港的建立和完善，外贸出口有了很大的发展，不但出口产品的品种增加，质量提高，外贸企业也相应增加。论文首先对丹东市出口产品的规模，出口的国家和出口企业的现状,还有丹东市在发展中具备的优势进行分析，发现了丹东外贸出口仍存在着诸多问题，比如国际市场竞争激励、品牌知名度低、企业经营秩序混乱、出口渠道不畅、出口人才缺乏。论文提出相应的对策，比如可以通过提高产品的质量和知名度，进而加快实施品牌战略；进一步整顿贸易秩序，建立健全行业协会的管理机制，加快发挥临港产业集群效应，承接先进技术和产业转移，增强在东北亚地区的影响力和吸引力，争取国家政策和资金支持；积极培养高素质综合型人才；优化产业结构，延伸产业链，提高产品的附加值；积极开拓国际市场等。 关键词：丹东市；出口；外贸；对策 Analysis of Dandong Foreign Trade Abstract Dandong is Chinas biggest border city, is also a powerful window of foreign trade. In recent years, with the establishment and perfect of Dandong port, export trade has a great development, not only export products increase, quality improvement, foreign trade enterprise also increases accordingly. The paper first explain the scale of export products export country and export enterprise, and analysis many advantages of Dandong development process, found Dandong export still exists many problems, such as the international market competition motivation, brand awareness is low, the enterprise management disorder, export channel, export talent lack, The paper put forward to the corresponding countermeasures, such as through improving the product quality and visibility and accelerating the implementation of brand strategy; Further rectify trade order, establish and perfect the industry association management mechanism, Accelerate play of port-vicinity industry cluster effect, undertake advanced technology and industrial transfer in northeast Asia, enhance the influence and attraction, strive for national policy and financial support; Actively cultivate some high-quality comprehensive talent; Optimize industrial structure, extend and improve product value-added chain; Actively explore the international market, etc. Key Words：Dandong；Export；Foreign trade；Countermeasure 目 录 TOC \o 1-3 \h \z \u HYPERLINK \l _Toc263253744 摘 要 PAGEREF _Toc263253744 \h I HYPERLINK \l _Toc263253745 Abstract PAGEREF _Toc263253745 \h II HYPERLINK \l _Toc263253746 1丹东市外