Cross-Cultural Communications in Business在企业跨文化沟通.pptVIP

* * Cross-Cultural Communications in Business MGT 3003, Business Communication Professional Development Dr. Bennie Wilson University of Texas at San Antonio We’re Going To Talk About…. A Communications Model What is “Culture”? Good Cross-Cultural Communicators High-Context Cultures Low-Context Cultures A Communications Model Channel Sender Message Audience Feedback A Better Communications Model Context Channel Sender Message Audience Feedback What is Culture??? Provides patterns of acceptable behavior beliefs. May be based on…. Nationality Race and Religion Historical Roots …All of the Above Good Intercultural Communicators Are…. Aware values behaviors not always “right.” Flexible open to change. And….. Sensitive to verbal nonverbal behavior. Aware of values, beliefs, practices of other cultures. Sensitive to differences within cultures. HIGH CONTEXT VS. LOW CONTEXT CULTURES High-Context Cultures Infer information from message context, rather than from content. Prefer indirectness, politeness ambiguity. Convey little information explicitly. Rely heavily on nonverbal signs. Asian Latin American Middle Eastern Low-Context Cultures Rely more on content rather than on context. Explicitly spell out information. Value directness. See indirectness as manipulative. Value written word more than oral statements. European Scandinavian North American Some Cultural Scenarios Japan China India Mexico JAPAN To help her American Company establish a presence in Japan, Mrs. Torres wants to hire a local interpreter who can advise her on business customs. Ms. Tomari has superb qualifications on paper, but when Mrs. Torres tries to probe about her experience, Ms. Tomari just says, “I will do my best. I will try very hard.” She never gives details about any of the previous positions she has held. Mrs. Torres begins to wonder if Ms. Tamaris résumé is inflated. CHINA Stan Williams wants to negotiate a joint venture between his American firm and a Beijing-based compa