淘宝网SWOT分析报告英文版.docVIP

淘宝分析报告（英文版） 1.Background 2.Primary services/products 3.Current major competitors 4.Strengths and weaknesses 5.Possible technological improvements 6.References 1.Background Dragons () is the leading individual trading online platform by global best B2B company, alibaba started to 450 million investment, trade, the worlds largest personal achievement website. Results show that, as the name suggests - no less than baby, no clean can not sell out baby. Since May 10, 2003, the dragons since the establishment of the standards based on sincerity, starting from scratch, in just half a year, quickly occupied domestic individual trading market leading position, created the Internet enterprise, become a wonder of dedicated the best online transactions personal network pioneering platform.Results show that Taobaos current Business across two parts: Consumer to Consumer (C2C ) and Business to Consumer (B2C ) . Dragons promoting honesty, lively, efficient network business culture. In creating more security for taobao members of the commodities trading platform efficiency, but also the whole heart build and advocated a self-help, easy lacrity family culture atmosphere, let each traded in Taobao, more quickly and efficiently, and trade in trading at the same time, to make more friends, become more and more Internet users with friends online entrepreneurship and first choice. The results show that the established for domestic Internet users, provides better personal trading places, dragons with its rapid development and over its own trading areas of the unique culture, the financial times and won the 2003 sohu company selection of the 10 best investment domestic honours. Primary services/products commodity In recent years , Taobaos commodity number has a obvious increase , vary from cars, computers to clothing, household items, classification is complete, in addition ,it is also equipped with network game equipment trade sector, virtual currency trade sector (such as: drunk free a