毕业论文具体指导英文.pptVIP

CASE STUDY RESEARCH DESIGN WARNING. . . MAJOR DESIGN ISSUES Define your unit(s) of analysis Continually judge the quality of your case study Plan to collect a variety of evidence UNIT OF ANALYSIS The unit of analysis is the basic definition of the case Examples: Groups of persons or organizations Key decisions Public programs Define the unit of analysis to limit the boundaries of the study Clarify data collection and analysis priorities Geographical location(s) Time span Resources available SOURCES OF EVIDENCE Documentation Archival records Interviews Direct observations Participant observations Physical artifacts QUALITY OF CASE STUDIES A continual process throughout the design, data collection, and analysis phases To assess construct validity Use multiple sources of evidence Establish a chain of evidence Have key informants review a draft of your case study report To assess internal validity Do pattern matching Do explanation building Do time series analysis Do logic models QUALITY OF CASE STUDIES To assess external validity Use rival theories -- i.e., try to explain the same outcome with a different substantive theory than that of the target theory MIS implementation succeeds only when the organization is able to restructure itself. MIS implementation fails because of the resistance to change or lack of training on the part of individual people Use replication logic for multiple cases Produce corroboratory evidence from two or more cases Produce contrasting results, for predictable reasons, from two or more cases QUALITY OF CASE STUDIES To assess reliability Use case study protocol Develop an agenda that includes: The study questions Procedures and rules to be followed in data collection Develop a case study database -- a formal way to organize your evidence QUALITY ISSUES: THE SAMPLE Sample coverage -- ability to reach all eligible respondents Response rate -- extent to which eligible respondents are reached and agree to participate Confidentiality -- assuranc