广州国云风广告-一汽大众奥迪A6L-PA南部区上市传播方案精选.ppt

GAAC, contribute to the development of Audi in South China国云风，为奥迪在南中国的发展添动力 活动酒店：大梅沙京基喜来登酒店Hotel: Sheraton Dameisha Resort Hotel 位于久负盛名的深圳大梅沙海滨，整个酒店座落在银色的海滩上，宛如一条矫健的东方巨龙，翘首于南中国海之滨。所有房间都面向大海， 让来宾纵揽无余大鹏湾那无可比拟的海天一色美景。 Located at the famous Dameisha coast in Shenzhen, the entire hotel is on the silver beach and looks like the dragon at the shore of South China Sea. All rooms are facing the sea, and guests may thoroughly enjoy the beautiful scenery of Dapeng Bay. 新落成五星级酒店配有完善的硬件设施，活动投放仪式用宴会厅内可以方便入车，省去户外大规模场地搭建。 As the newly built 5-star hotel, it has complete facilities, activity launching ceremony and banquet hall is convenient for packing without the trouble of constructing outdoor site. 酒店临近本次活动道路试驾路线，便于活动有序开展。Hotel is near the road test drive and is convenient for promoting the activity. 活动场地建议Suggestion on activity site 海景大床房 Seascape big bed room 户外游泳池＋私家海滩Outdoor swimming pool + private beach 会议室Conference room 酒店距离深圳宝安国际机场约60分钟车程，仅半小时即可到达与香港相邻的罗湖口岸，以及深圳的商务和商业中心。Hotel is about 60 minutes’ drive to Shenzhen Bao’an International Airport, and only 30 minutes drive to Luohu Port which neighbors Hong Kong, business and commerce enter in Shenzhen. 盛宴自助西餐厅 Banquet buffet western restaurant 大堂吧Lobby bar 室内游泳池 Interior swimming pool 试驾场地建议Suggestions on test drive route 喜来登酒店Sheraton Hotel 10KM 道路试驾：体验滨海环线变革新貌 Road test drive: experience the new appearance of coastal circular line 一条路线同时安排有高速公路 + 曲折山路，带来全程2H的全新体验。 Arrange expressway + curved mountainous road for one route, provide the brand new experience for 2H during the entire course. 感受动力（大梅沙—南澳镇）：精选一条临近海滨、风景优美的道路，让嘉宾尽情体验奥 迪非凡动力的同时，又能欣赏到深圳东部的新风貌。 Feel power (Dameisha - Nan’ao Town): select one coastal and beautiful road for guests to thoroughly feel the outstanding power of Audi and enjoy the new appearance of east Shenzhen. 体验操控性（南澳镇）：安排一段较为曲折的山路给嘉宾分段体验,让嘉宾体验新车型的操控性与舒适性。 Experience maneuverability (Nan’ao Town): Arrange the curved mountainous road for guests to experience the outstanding ma