Michael Dell’sTwo-Billion-Dollar Dream 现代大学英语教材.ppt

Lesson 3 Michael Dell’s Two-Billion-Dollar Dream ? High (3.14M)8.16 x 10.20; 300 DPI; JPG I. Lead-in Questions: What do you think are the most important reasons for the success of Dell’s career? 1) stick to a brilliant idea: to be the first; 2) ambition: vows to compete with IBM; 3) tenacity: result of his toil and sweat; 4) thirst for knowledge: actually studies harder and with a clear focus misbelief complaints irrelevant? down-to-earth mind; 2. What do you think are the most important factors for the success of one’s career? 1) be self-disciplined: suppress some vicious desires, overcome vicious habits and cast away utilitarianism, vanity and hypocrisy; 2) conduct introspection and self-examination: 3. How to define “success”? 4. Please list the terms about business and trade. advertisement / commercial; assemble; compete / competition / competitive; consumer / customer / client / shopper / user / patient; custom-made / customized / made to order ←→ready made; make a deal with / dealer; delivery; entrepreneurship; gross / net; incorporate; inventory / stock (库存); inventory and overhead （库存和管理费）; lease; manufacturer; markup (加价百分比) ； profit / profitable; quota; recipient; tycoon; to improve performance（改进性能）; to develop products; business prospects; seller, buyer, salesman, vender/vendor (小摊贩：news vendor/ice-cream vendor; 自动售货机/also: vending machine), hawker（叫卖的小贩）, merchant (a person buying and selling things in large quantities), businessman； shares/stocks―securities(证券)―bonds（债券） 8. Newlyweds, he figured, were the best prospects. He guessed that newly-married people were the most likely to buy the subscriptions. prospect: a person or plan or job that has a good chance of success in the future. prospect (in the text): a potential client cf. promising The trade between the two countries have bright prospec